Metro Style Men

Mass Public Underwear-Changing

by Colbert Low on August 2nd, 2007

That’s the best title I could come up with. Another renowned designer - Dirk Bikkembergs attempted to get his name into the Guiness Book of Record (I think).It is for the launch of the line latest mens underwear collection. Whatever it is, he did make a record by having 100 footballers on a podium changing underwears in merely 10 seconds! The footballers/models had to change from white to black every 15 minutes! An extremely wicked idea for launch!!!!

Wondering how fasion designer and footballers got together? Dirk Bikkembergs owns FC Fossombrone, an Italian team playing in the league.

Take a look at the “meat market”:

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